How many people do customers tell about their good experience with a company? How many people do customers tell about a bad customer experience? How many good experiences do you need to make up for the bad experience? For each 1% reduction in customer defections you increase profits by how much?
What does it mean to HIT THE WALL or BONK? What is the distance of a marathon (in miles)? What is an ultra-marathon? How many years does it take to reach peak long distance running performance? What is the world's oldest annual marathon?
